The Life Ledger http://www.thelifeledger.com Fitness is a way of life. Tue, 26 Mar 2013 02:33:07 +0000 en hourly 1 http://wordpress.org/?v=3.0 ViSalus Surpasses $1 Billion in Sales http://www.thelifeledger.com/2013/03/25/visalus-surpasses-1-billion-in-sales/ http://www.thelifeledger.com/2013/03/25/visalus-surpasses-1-billion-in-sales/#comments Tue, 26 Mar 2013 02:33:07 +0000 Cris Harshman http://www.thelifeledger.com/2013/03/25/visalus-surpasses-1-billion-in-sales/ Continue reading ]]> ViSalus Surpasses $1 Billion in Sales

North America’s Health and Fitness Solution Celebrates Sales Milestone at National Success Training Event

PR Newswire — March 25, 2013

LOS ANGELES, March 25, 2013 /PRNewswire/ — An audience of more than 10,000 celebrated the announcement of ViSalus reaching its billionth dollar sold since the company’s establishment in 2005. The news was buoyed by the recent release of the company’s 2012 fourth quarter sales bringing ViSalus’ total 2012 annual sales to $623 million, which represents growth of 171% from 2011.

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The sales milestone is one of several key highlights of the National Success Training event held in Los Angeles on March 22-24, 2013, by ViSalus, a company dedicated to helping people transform their health and fitness through the Body by Vi 90-Day Challenge.

“No doubt 2012 was a watershed year for ViSalus,” said Ryan Blair, Co-Founder and Chief Executive Officer of ViSalus. “The success of our direct-to-consumer strategy and simple, social selling message demonstrates that the Challenge resonates with hundreds of thousands of people looking for support and a solution to achieving their health and fitness goals.”

Blake Mallen, Co-Founder and Chief Marketing Officer, stated, “ViSalus helped over 1.5 million people make their health a priority in the last year alone. To celebrate this success, we kicked off 2013 with a campaign to conquer obesity.” Mr. Mallen noted that more than 1,500 people have participated in Project 10 (TM), a ViSalus initiative that awards a total of $10,000 to 10 people who lose 10 pounds every week through participation in the Body by Vi 90-Challenge. To date, over 15,000 pounds have been lost by Project 10 participants, and a total of $80,000 has been awarded to weekly winners so far this year.

ViSalus also announced its planned expansion later this year into the United Kingdom, the population of which has the third highest percentage of obesity globally, behind Mexico and the US. Currently one in four adults in the UK is obese, and by 2050 that figure is expected to rise and encompass 60% of men, 50% of women, and 25% of children.

“Expanding to the UK is in keeping with ViSalus’s mission to take weight off the world,” stated Co-Founder and Crown Ambassador Nick Sarnicola. “Given the tremendous impact the Body by Vi 90-Day Challenge has had to the health and wellness of millions of people in the North America, we are excited at the prospect of dramatic improvement in the lives of people in the UK.”

ViSalus also announced the appointment of Ros Simmons as Managing Director of Vi (UK). Prior to joining ViSalus, Simmons was Vice President of Global Brands at The Licensing Company, where she was responsible for creating strategies and implementing worldwide brand extension and licensing programs for Coca-Cola, Hearst Corp and Reckitt Benckiser.

Other convention highlights included testimonials from Terry Bollea “Hulk Hogan,” Reality TV Star Ruby Gettinger, Teresa Scanlan “Miss America 2011″, Jerry & Estella Hayes Season 7 “Biggest Losers: Couples” and Cris Judd on how participation in the Challenge has helped them achieve their health and fitness goals.

For more information about ViSalus visit vi.com and follow the Vi-Community on Facebook and Twitter.

About ViSalus

Founded in 2005 with headquarters in Los Angeles, CA and Troy, MI, ViSalus is the company behind the Body by Vi(TM) Challenge, a 90-day personal health and lifestyle transformation platform. ViSalus champions personal victories and entrepreneurship through a social marketing model, premium products, and supportive global community. ViSalus is majority-owned by Blyth, Inc. (NYSE: BTH).

This press release contains “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995, including statements concerning our proposed expansion of ViSalus’s operations into the UK. Forward-looking statements can be identified by the fact that they do not relate to statements of historical or current facts, and include statements concerning our plans, objectives, goals, strategies, future events or performance and underlying assumptions. Forward-looking statements often include words such as “anticipates,” “estimates,” “expects,” “projects,” “intends,” “plans,” “believes” and words of similar substance in connection with discussions of future operating or financial performance. Our forward-looking statements are based on management’s current expectations and assumptions regarding ViSalus’s business and performance, the economy and other future conditions and future events, circumstances and results. As with any projection or forecast, forward-looking statements are inherently susceptible to uncertainty and changes in circumstances. ViSalus’s actual results could differ materially from those expressed or implied in the forward-looking statements. Important factors that could cause ViSalus’s actual results to differ materially from the forward-looking statements include those set forth in Blyth, Inc.’s most recently filed Annual Report on Form 10-K as well as other factors described in such Annual Report on Form 10-K, this press release and other filings made by Blyth, Inc. with the Securities and Exchange Commission.

For the reasons set forth above, investors should not place undue reliance on forward-looking statements. The statements in this press release are made as of the date of this press release, even if subsequently made available by us or Blyth, Inc. on our or their website or otherwise. Neither we nor Blyth, Inc. assumes any obligation to update the forward-looking statements provided to reflect events that occur or circumstances that exist after the day on which they are made, except as provided by law.

Media contact: Juliet Morgan, 323-801-2473, jmorgan@visalus.com

SOURCE ViSalus

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Company Codes: NYSE:BTH

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Join Easter Seals Train Your Brain Challenge with Posit Science http://www.thelifeledger.com/2013/03/25/join-easter-seals-train-your-brain-challenge-with-posit-science/ http://www.thelifeledger.com/2013/03/25/join-easter-seals-train-your-brain-challenge-with-posit-science/#comments Mon, 25 Mar 2013 15:42:29 +0000 Cris Harshman http://www.thelifeledger.com/2013/03/25/join-easter-seals-train-your-brain-challenge-with-posit-science/ Continue reading ]]> Join Easter Seals Train Your Brain Challenge with Posit Science

PR Newswire — March 25, 2013

Posit Science offers BrainHQ at easterseals.com

CHICAGO, March 25, 2013 /PRNewswire-USNewswire/ — New research in how our brains work shows that we can improve our memory, speed up how we process information, and achieve many other gains by training our brains. The online exercises from Posit Science’s BrainHQ are provided in Easter Seals Train Your Brain Challenge and give a useful and fun way to train our brains.

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As a trusted resource for people with disabilities and special needs, Easter Seals is teaming up with Posit Science to offer four of their scientifically proven, online cognitive exercises for free. We invite people to come to our website, click on the link and try these fun, new brain-challenging exercises.

Posit Science’s BrainHQ exercises have been the subject of multiple, independent, university-based studies resulting in more than 70 published articles in peer-reviewed journals that clearly note the broad array of benefits both in cognition and quality of life for people who take the time to regularly use these compelling online exercises. These benefits include significant gains in brain processing speed, attention, and memory, as well as improvements in standard measures of health-related quality of life, functional independence, mood and confidence. Brain training tools also show real promise for people living with neurological conditions, illness and other disabilities.

“Imagine a world where people could protect, rehabilitate, improve or enhance brain function and better manage or address chronic conditions like attention deficit disorder, traumatic brain injury, depression, addiction, Alzheimer’s disease, autism and many more,” says James E. Williams, Jr., president and chief executive officer, Easter Seals. “This is the vision behind Easter Seals’ new partnership with Posit Science.”

“We spent the last eight years showing through rigorous scientific studies that we can build brain training exercises that improve cognitive performance,” said Henry Mahncke, PhD, CEO of Posit Science. “With BrainHQ, we’re making these exercises available to a much wider audience, with new game-like and social features, as well as a number of exercises that are free to use. Our goal is to make brain training as common and useful as brushing your teeth — something everyone does every day for long-term health.”

Easter Seals Train Your Brain Challenge is the first of many online offerings at Easter Seals Brain Health Center. Easter Seals new Brain Health Center offers tools, assessments and information for people living with neurological conditions- and for people who just want to think and remember more clearly. Easter Seals Brain Health Center is becoming a focal point for taking brain health research into practice through Easter Seals’ national network of 500+ service centers, public education, and community-based practitioners.

Why Easter Seals?

For nearly 100 years, Easter Seals has helped children and adults with disabilities achieve better health and improve their ability to live inclusively in the communities of their choice. With promising new discoveries in brain research and train your brain programs, Easter Seals is adding new services to advance the health, function, and independence of children and adults with neurologically-based cognitive and other disabilities. Today this group also includes service members and veterans and a growing number of youth and professional athletes who sustain sports related injuries and seniors.

“A hallmark of Easter Seals longevity is our passion for finding and introducing new and innovative ways to help millions more people improve their health and function,” adds Williams. “With pioneering advancements in brain research and the promising work of partners like Posit Science and the Brain Plasticity Institute, Easter Seals is poised to expand our portfolio of services for people affected by neurological conditions.”

About Easter Seals

Easter Seals is the leading non-profit provider of services for individuals with autism, developmental disabilities, physical disabilities and other special needs. For nearly 100 years, we have been offering help and hope to children and adults living with disabilities, and to the families who love them. Through therapy, training, education and support services, Easter Seals creates life-changing solutions so that people with disabilities can live, learn, work and play. Support children and adults with disabilities at www.easterseals.com.

About Posit Science?

Posit Science is the leading provider of clinically proven brain fitness training. Its BrainHQ exercises have been shown to significantly improve brain speed, attention, memory and numerous standard measures of quality of life in multiple studies published in more than 70 peer-reviewed articles in leading science and medical journals. Three public television documentaries as well as many stories on news programs, in national magazines, and in major newspapers have featured Posit Science’s work. The company’s science team is led by renowned neuroscientist Dr. Michael Merzenich.

About Brain Plasticity Inc.?

Brain Plasticity, Inc. is a technology incubator dedicated to the discovery and development of novel technologies that harness the basic principles of brain plasticity to improve the lives of people with neurological and psychiatric disorders with non-invasive, safe, clinically effective treatments. BPI is initially focused on applying this technology to schizophrenia, brain injury, and movement disorders, and works with a worldwide network of researchers to design and evaluate novel treatments.

SOURCE Easter Seals

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Creative Edge Nutrition, Inc. Announces the Entrance into the Medical Marijuana Sector http://www.thelifeledger.com/2013/03/25/creative-edge-nutrition-inc-announces-the-entrance-into-the-medical-marijuana-sector/ http://www.thelifeledger.com/2013/03/25/creative-edge-nutrition-inc-announces-the-entrance-into-the-medical-marijuana-sector/#comments Mon, 25 Mar 2013 13:11:49 +0000 Cris Harshman http://www.thelifeledger.com/2013/03/25/creative-edge-nutrition-inc-announces-the-entrance-into-the-medical-marijuana-sector/ Continue reading ]]> Creative Edge Nutrition, Inc. Announces the Entrance into the Medical Marijuana Sector

PR Newswire — March 25, 2013

MADISON HEIGHTS, Mich., March 25, 2013 /PRNewswire/ — Creative Edge Nutrition, Inc. (OTCPINK: FITX), a nutritional supplement company focusing on active lifestyles, today announced its entrance into the Medical Marijuana Sector via Hemp Protein Powder, our Naturals Line, Hemp-plex (www.HempNorthamerica.com) and Chia-plex (www.ChiaNorthamerica.com).

(Photo: http://photos.prnewswire.com/prnh/20130325/NE82535 )

Creative Edge Nutrition, Inc. being headquartered in Michigan, a marijuana “friendly” state which created the Michigan Medical Marijuana Program (MMMP), a state registry program. The state law provides protections for the medical use of marijuana and allows participants to legally possess, use, buy and grow medical marijuana. We are aggressively looking to acquire licenses and brands in the industrial hemp and medical marijuana industry in order to capitalize on this growing market sector.

Jeff Thomas states, “With thousands of people in our home state and other participating states nationwide, it seemed a perfect fit to launch Hemp-plex Chocolate Brownie flavor to fulfill their nutritional needs. Creating partnerships in the Medicinal marijuana sector may open doors into the distribution and launch of other infused medical marijuana products which will be produced in a GMP Certified and FDA Compliant factory the same one used for all of the Creative Edge Nutrition products.”

According to the Long Beach Business Journal in their article titled “The Business of Medical Marijuana” the medical cannabis industry alone was worth about 1.7 billion in 2011, according to a report by the financial news firm See Change Strategy. That figure could reach nearly $9 billion nationwide in five years, as more states are likely to legalize marijuana for medicinal purposes.

One of the top reasons to potentially switch to hemp protein powder is that it’s not made from a processed milk product. This is also great news if you’re lactose intolerant, have difficult digesting whey or casein protein powders. Speaking of digestion, hemp contains a large amount of fiber along with its protein content, making it about as natural of a protein powder as you’ll find. It has a complete protein source, includes all 9 essential amino acids, high in Omega 6 and Omega 3 fatty acids, vitamins and minerals.

The Chia seed is an abundant source of omega-3 oils, protein, antioxidants and dietary fiber. Flavor-neutral chia absorbs liquid and forms a gel, which helps to support hydration and tame the appetite. Chia cuts cravings for food, reports suggest that Chia seeds may help weight loss, by slowing the speed our bodies break down carbohydrates, which stabilizes blood sugar levels, and even by blocking some uptake of calories.

Bill Chaaban commented, “While Creative Edge Nutrition, Inc. was exhibiting at Expo West in Anaheim the buzz of the show was Hemp and Chia seed. With our Metabolic extreme and Alpha Drive launched along with our Amino Plex and Hyper Infusion ready for sale in April 2013, the Hemp-Plex and Chia-Plex was the natural progression. Our Centro-Plex whey protein will also be launched shortly after this introduction. We are proud to introduce these new innovative proteins which will complement our existing product lines, as Creative Edge Nutrition, Inc. generated over $2.5 million in revenue last year. For your supplement needs, visit one of our company owned websites.”

About www.HempNorthAmerica.com Hemp North America.com will provide premium grade Hemp Protein supplements to those looking for a natural and lactose free product. Consumers can count on us for bringing the latest scientific findings in the supplement world to market. Also all our products can be found for sale and purchase on all the sites we own www.HempNorthAmerica.com, www.supplementstogo.com, www.worldclassnutrition.com, www.a-z-nutrition.com and www.chesapeakenutraceuticals.com

About www.ChiaNorthAmerica.com We will have the best value at the best price; The products which will be manufactured in state-of-the-art facilities GMP Certified and FDA Compliant , and packaged and stored in conditions of the highest standard. A few of our goals are to educate the public with current, science-based information, and provide the highest quality natural products. www.ChiaNorthAmerica.com will strive to become the site and brand of choice for health-conscious consumers. Also all our products will be able to be found for sale and purchase on all the sites we own www.ChiaNorthAmerica.com, www.supplementstogo.com, www.worldclassnutrition.com, www.a-z-nutrition.com and www.chesapeakenutraceuticals.com

About Creative Edge Nutrition, Inc. www.CenergyNutrition.com Creative Edge Nutrition is a holding company and a Nutritional Supplement Company focused on developing innovative, high quality supplements. The company offers a broad spectrum of capsules, tablets, and powders, as well as science based products in the principal categories of weight management, nutrition challenges, energy and fitness. The Company manufactures under strict GMP guidelines at GMP Certified and/or FDA registered facilities. www.CenergyNutrition.com and http://www.facebook.com/pages/Creative-Edge-Nutrition-Inc/115224738609211

About www.supplementstogo.com Supplementstogo.com is one of the leading online retailers in the market today for discount supplements! Always focusing on the hottest products and what provides the best results for their customers, Supplements To Go has made a great name for themselves in the world of nutrition. To find out more about SupplementsToGo.com, please view the site www.supplementstogo.com.

About www.a-z-nutrition.com A-Z-Nutrition.com is one of the best known e-tailers of discount nutritional supplements. Providing its customers over a decade of quality products at the best prices around, A-Z-Nutrition supports its customers with a portal that is easy to use and to the point. To find out more about them, please view their site www.a-z-nutrition.com.

About www.worldclassnutrition.com World Class Nutrition – Founded in 1999, early in the internet age of web based super stores, World Class Nutrition is a successful nutritional supplement/fitness equipment retailer due to providing their loyal customers top level support and great prices on their favorite supplement brands.

About www.chesapeakenutraceuticals.com Chesapeake Nutraceuticals provides premium grade supplements to aging Americans. Consumers can count on them for bringing the latest scientific findings in the supplement world to market as their entire line is Doctor Formulated in conjunction with the latest research from elite U.S. and International Medical Institutions. To find out more about them, please view their site www.chesapeakenutraceuticals.com

Safe Harbor Notice This press release may contain “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995, such as statements relating to financial results and plans for future development activities, and are thus prospective. Forward-looking statements include all statements that are not statements of historical fact regarding intent, belief or current expectations of the Company, its directors or its officers. Investors are cautioned that any such forward-looking statements are not guarantees of future performance and involve risks and uncertainties, many of which are beyond the Company’s ability to control. Actual results may differ materially from those projected in the forward-looking statements. Among the factors that could cause actual results to differ materially from those indicated in the forward-looking statements are risks and uncertainties associated with the Company’s business and finances in general, including the ability to continue and manage its growth, competition, global economic conditions and other factors discussed in detail in the Company’s periodic filings with the Security and Exchange Commission. The Company undertakes no obligation to update any forward-looking statements.

Contact: Jeff Thomas (313) 655-1669 Email: Info@cenergynutrition.com

SOURCE Creative Edge Nutrition, Inc.

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Company Codes: OTC-PINK:FITX

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Over 50? Of Course You’ve Still Got It, and the Y and Pfizer are Launching 50 MOVING FORWARD to Help You Keep It http://www.thelifeledger.com/2013/03/25/over-50-of-course-youve-still-got-it-and-the-y-and-pfizer-are-launching-50-moving-forward-to-help-you-keep-it/ http://www.thelifeledger.com/2013/03/25/over-50-of-course-youve-still-got-it-and-the-y-and-pfizer-are-launching-50-moving-forward-to-help-you-keep-it/#comments Mon, 25 Mar 2013 13:10:25 +0000 Cris Harshman http://www.thelifeledger.com/2013/03/25/over-50-of-course-youve-still-got-it-and-the-y-and-pfizer-are-launching-50-moving-forward-to-help-you-keep-it/ Continue reading ]]> Over 50? Of Course You’ve Still Got It, and the Y and Pfizer are Launching 50 MOVING FORWARD to Help You Keep It

50 MOVING FORWARD concentrates on health, prevention, fitness and fun to foster healthy aging among the Y’s fastest growing age group

PR Newswire — March 25, 2013

CHICAGO and NEW YORK, March 25, 2013 /PRNewswire/ — Forget “50 is the new 40″ or even “the new 30,” age 50 is about moving forward. That’s why YMCA of the USA (Y-USA) and Pfizer Inc launched 50 MOVING FORWARD, a healthy living plan designed to motivate adults 50 years and older with fresh ideas about behaviors that experts say are crucial to healthy aging: physical activity; preventive measures like screenings and vaccinations; healthy eating; and social interaction.

To view the multimedia assets associated with this release, please click http://www.prnewswire.com/news-releases/over-50-of-course-youve-still-got-it-and-the-y-and-pfizer-are-launching-50-moving-forward-to-help-you-keep-it-199579441.html

Those who want practical information, tips and activities that will help them build a healthier future can enroll online starting today through the next six months at YMCA.net/50MovingForward or in-person at a participating YMCA.

“People 50 years and older are the fastest growing age group of the Y, and 50 MOVING FORWARD’s action plan, focused on health, fitness, preventive measures and fun, takes into account their busy lives so they can celebrate milestones at their own pace,” says Jim Kauffman, national director for health and well-being for Y-USA. “Bringing 50 MOVING FORWARD to adults over 50 across the country represents a new way for the Y to connect with older adults as we continue our mission of creating an environment that promotes the health and well-being of the communities we serve.”

50 MOVING FORWARD: A Wide-Ranging Approach for a Growing, Aging Population Adults 50 years and older currently make up more than 30 percent of the US population, and by 2015, are expected to represent 45 percent of Americans. The Centers for Disease Control and Prevention (CDC) suggests that adults 50 and older have a 70 percent chance of developing at least one chronic disease. That’s why the Y, one of the nation’s leading nonprofits dedicated to improving the nation’s health, teamed up with Pfizer, with its health care expertise, to develop 50 MOVING FORWARD. Together, they are working with older adults to help them address their health and well-being.

“It’s important for people to eat well and be active, and they should also talk with their health care provider about getting regular health screenings and keeping vaccinations current,” says Dr. Freda Lewis-Hall, chief medical officer at Pfizer. “Every year hundreds of thousands of American adults are hospitalized from diseases such as influenza, shingles and pneumococcus, that could have been prevented by vaccination. By offering education on prevention along with fun activities, 50 MOVING FORWARD can help adults to embrace a healthier lifestyle.”

50 MOVING FORWARD goes beyond the basic tenets of healthy eating and physical activity and highlights the importance of helping prevent health problems before they arise through screenings and vaccinations, as well as the health benefits of staying socially active and connected. One of the most beneficial things people can do is to take steps to prevent illness. Even those who already practice healthy habits should be aware of things that may affect their health because as people age, their immune systems naturally begin to weaken.

50 MOVING FORWARD: Journey to a Healthier Future Whether those 50 years and older are just getting started or are already practicing healthy habits, 50 MOVING FORWARD will help adults overcome common barriers to making healthy lifestyle choices. Participants can enroll:

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American University Named Winner of SELF Magazine’s Inaugural “Workout on the Quad” Challenge http://www.thelifeledger.com/2013/03/25/american-university-named-winner-of-self-magazines-inaugural-workout-on-the-quad-challenge/ http://www.thelifeledger.com/2013/03/25/american-university-named-winner-of-self-magazines-inaugural-workout-on-the-quad-challenge/#comments Mon, 25 Mar 2013 13:10:25 +0000 Cris Harshman http://www.thelifeledger.com/2013/03/25/american-university-named-winner-of-self-magazines-inaugural-workout-on-the-quad-challenge/ Continue reading ]]> American University Named Winner of SELF Magazine’s Inaugural “Workout on the Quad” Challenge

SELF will present an exclusive Workout in the Park event on D.C. campus on April 27

PR Newswire — March 25, 2013

NEW YORK, March 25, 2013 /PRNewswire/ — The points have been tabulated and the results are in–SELF Magazine’s Workout in the Park is headed to our nation’s capital! SELF Magazine announces American University, a college-centered research university in Washington D.C., as the winner of its Workout on the Quad challenge.

(Photo: http://photos.prnewswire.com/prnh/20130325/CG82099)

The first-ever Workout on the Quad competition is a new addition to celebrate the 20th anniversary of SELF’s Workout in the Park in 2013. College students across the country were invited to play SELF’s Workout in the Park Social Game to vie for the chance to win an unforgettable day of invigorating exercise, beauty consultations, and nutritional know-how at their school. The winning school, American University, will enjoy a special event during the Workout in the Park tour, the leading women’s outdoor fitness and wellness festival that brings the pages of SELF Magazine to life for tens of thousands of attendees each year.

“The fun and excitement of Workout on the Quad underscores SELF’s mission as the leading healthy active lifestyle brand, and transporting the SELF Workout in the Park experience to a college campus for the very first time represents our commitment to engaging the millennial generation,” says Laura McEwen, vice president and publisher of SELF. “We’re thrilled that American University, in the heart of our nation’s capital, has won the challenge, and we hope the entire student body and campus community will join SELF and our partner brands for this very unique and exhilarating day!”

A fun, interactive experience that celebrates fitness, nutrition and wellness, SELF Magazine’s Workout in the Park Social Game combines virtual gameplay with real-world pursuits and in-game rewards. During the two-week competition–powered by HerCampus.com, the number one online community for college women–students across the nation represented their universities to compete for the ultimate prize: a Workout in the Park event on their very own campus. Students playing the game customized their own outdoor fitness parks, personalized their avatars and completed a variety of in-game fitness challenges with the goal of earning the most points on behalf of their school.

In its inaugural year of existence, more than 100 schools took part in the contest by playing SELF’s Workout in the Park Social Game. American University’s community had the highest level of participation and will host the high-energy event on Saturday, April 27 at the Eric Friedheim Quadrangle.

“Her Campus American is honored and excited to host SELF’s Workout on the Quad. We are incredibly proud to bring a national fitness event to campus and promote a healthy lifestyle within the AU community. As an online magazine for collegiate women, our chapter strives to educate and inform American University students on health, life, career and style news. Workout on the Quad provides the ideal opportunity for Her Campus and SELF to engage the campus community in leading active lifestyles, and we are delighted to be a part of it!” says Her Campus American chapter founder and editor-in-chief Lesley Siu, a senior at American University.

This year marks the 20th anniversary of Workout in the Park. Last year, more than 12,000 people participated in the Workout in the Park series, reaffirming SELF’s mission to motivate and inspire women to be their best selves. In addition to the event at American University, Workout in the Park events will take place in New York on May 11 and Chicago on June 1.

Sponsors of this year’s event series include Garnier, Reebok, The Beef Checkoff®, Club Med, euphoria Calvin Klein, Green Mountain Coffee® Wellness Collection, La Roche-Posay, LeSportsac, LUNA® Bar, Perfectly Simple(TM) by ZonePerfect®, Skinnygirl Daily, Smartfood®, Sweet n Low®, Summer’s Eve®, VSX Sport by Victoria’s Secret and Wendy’s®.

ABOUT SELF I am in charge. I dream large. I choreograph my personal story. The SELF brand provides the content, the tools and the community to inspire a woman to live her most vivid life. Named to the current Adweek Hot List, SELF is the founder of the Pink Ribbon, and an ASME National Magazine Award winner for excellence in journalistic achievement in print and digital. The SELF brand reaches a total print and digital audience of 13 million. SELF is published by Conde Nast, home to some of the world’s most celebrated media brands. Visit Self.com and follow @SELFMagazine on Facebook, Twitter, Pinterest, Instagram, Foodily and Google+.

ABOUT SELF WORKOUT IN THE PARK SELF started the movement that’s now the mainstream. Enjoy the latest classes, delectable treats, fabulous swag and more–grab your BFFs for a day of movement, inspiration and fun! SELF’s Workout in the Park, celebrating 20 successful years in 2013, encourages women across the country to sculpt sexy bodies, look beautiful and feel their very best. With invigorating exercise, beauty consultations, style savvy, nutritional know-how, and exclusive freebies and giveaways, Workout in the Park brings the pages of SELF to life and puts attendees in the center of the action. For tickets and more information on SELF Magazine’s Workout in the Park, visit www.SELFWorkoutinthePark.com and Tweet #WorkoutInThePark and #WorkoutOnTheQuad.

ABOUT AMERICAN UNIVERSITY American University is a leader in global education, enrolling a diverse student body from throughout the United States and nearly 140 countries. Located in Washington, D.C., the university provides opportunities for academic excellence, public service, and internships in the nation’s capital and around the world.

ABOUT HER CAMPUS HerCampus.com is the #1 online community for college women. Written entirely by the nation’s top college journalists, with 3,000+ contributors and counting. HerCampus.com features national content on style, health, love, life and career supplemented by local content from 200+ campus chapters across the country. In addition, Her Campus offers a daily email newsletter, social media communities, job listings, e-commerce, surveys, giveaways and scholarships, creating a robust interactive experience.

SOURCE SELF Magazine

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ViSalus Appoints Senior Executive to Manage UK Operations http://www.thelifeledger.com/2013/03/24/visalus-appoints-senior-executive-to-manage-uk-operations/ http://www.thelifeledger.com/2013/03/24/visalus-appoints-senior-executive-to-manage-uk-operations/#comments Sun, 24 Mar 2013 16:19:11 +0000 Cris Harshman http://www.thelifeledger.com/2013/03/24/visalus-appoints-senior-executive-to-manage-uk-operations/ Continue reading ]]> ViSalus Appoints Senior Executive to Manage UK Operations

Ros Simmons joins Company as Managing Director of Vi (UK)

PR Newswire — March 24, 2013

LOS ANGELES, March 24, 2013 /PRNewswire/ — As part of its ongoing commitment to fight the global obesity epidemic, ViSalus, the company known for the Body by Vi (TM) 90-Day Challenge, today announced the appointment of Ros Simmons as Managing Director of Vi (UK). Ms. Simmons will have responsibility for all aspects of the UK market, including field sales support, training, events and operations. She will report directly to Paul Noack, President of ViSalus.

(Logo: http://photos.prnewswire.com/prnh/20120816/LA58521LOGO )

“Ros’s appointment as Managing Director of Vi (UK) is an important step in our global expansion,” said Noack. “We are committed to bringing on the best talent in the industry and Ros’ experience and leadership will be instrumental in building ViSalus’s UK opportunity and further developing the company’s global vision.”

Prior to ViSalus, Ms. Simmons was Vice President of Global Brands at The Licensing Company, where she was responsible for creating strategies and implementing worldwide brand extension and licensing programs for Coca-Cola, Hearst Corp and Reckitt Benckiser. Ms. Simmons was also previously one of the four founders and Chief Executive Officer of Virgin VIE at Home Ltd, a cosmetics company selling products in retail outlets and through the party plan method of direct sales. Ros studied history at Open University and attended the London College of Fashion where she received her HND in Beauty Therapy Management.

Ms. Simmons stated, “I am delighted to be joining a leading weight loss platform in North America as the UK has been waiting for something impactful, modern and relevant to come here. Not only will we help drive down obesity in the UK, where over 60% of the population are overweight or obese, but we can help people achieve their financial and personal dreams and goals through our direct selling model.”

For more information about ViSalus visit vi.com and follow the Vi-Community on Facebook and Twitter.

About ViSalus

Founded in 2005 with headquarters in Los Angeles, CA and Troy, MI. ViSalus is the company behind the Body by Vi(TM) Challenge, a 90-day weight-loss and fitness transformation platform. ViSalus champions personal victories and entrepreneurship through a social marketing model, premium products, and support community. ViSalus is majority-owned by Blyth, Inc. (NYSE: BTH)

This press release contains “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995, including statements concerning our proposed expansion of ViSalus’s operations into the UK. Forward-looking statements can be identified by the fact that they do not relate to statements of historical or current facts, and include statements concerning our plans, objectives, goals, strategies, future events or performance and underlying assumptions. Forward-looking statements often include words such as “anticipates,” “estimates,” “expects,” “projects,” “intends,” “plans,” “believes” and words of similar substance in connection with discussions of future operating or financial performance. Our forward-looking statements are based on management’s current expectations and assumptions regarding ViSalus’s business and performance, the economy and other future conditions and future events, circumstances and results. As with any projection or forecast, forward-looking statements are inherently susceptible to uncertainty and changes in circumstances. ViSalus’s actual results could differ materially from those expressed or implied in the forward-looking statements. Important factors that could cause ViSalus’s actual results to differ materially from the forward-looking statements include those set forth in Blyth, Inc.’s most recently filed Annual Report on Form 10-K as well as other factors described in such Annual Report on Form 10-K, this press release and other filings made by Blyth, Inc. with the Securities and Exchange Commission.

For the reasons set forth above, investors should not place undue reliance on forward-looking statements. The statements in this press release are made as of the date of this press release, even if subsequently made available by us or Blyth, Inc. on our or their website or otherwise. Neither we nor Blyth, Inc. assumes any obligation to update the forward-looking statements provided to reflect events that occur or circumstances that exist after the day on which they are made, except as provided by law.

Media Contact: Juliet Morgan, 323-801-2473, jmorgan@visalus.com

SOURCE ViSalus

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Company Codes: NYSE:BTH

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Bally Total Fitness Launches Free Online and Mobile Fitness Solutions for Members http://www.thelifeledger.com/2013/03/21/bally-total-fitness-launches-free-online-and-mobile-fitness-solutions-for-members/ http://www.thelifeledger.com/2013/03/21/bally-total-fitness-launches-free-online-and-mobile-fitness-solutions-for-members/#comments Thu, 21 Mar 2013 17:06:00 +0000 Cris Harshman http://www.thelifeledger.com/2013/03/21/bally-total-fitness-launches-free-online-and-mobile-fitness-solutions-for-members/ Continue reading ]]> Bally Total Fitness Launches Free Online and Mobile Fitness Solutions for Members

PumpOne Partnership Provides Free Access to Online and Mobile Fitness Apps

PR Newswire — March 21, 2013

CHICAGO, March 21, 2013 /PRNewswire/ — With the explosive growth of smartphones and the utilization of mobile applications over the past few years, brick and mortar retailers are looking for ways to interact and engage with customers wherever they are, and fitness gyms are no different. With ever-increasing options for workout enthusiasts to access online training and workout content, it is vital for gyms and their trainers to stay connected with members wherever they are, as well as, provide tools to help enhance and improve their workout experience. In an effort to meet these growing needs, Bally Total Fitness has taken a proactive approach and will be offering free web and mobile workout training solutions to all of its members.

With the help of PumpOne, the pioneer and leader of online and mobile fitness solutions, Bally Total Fitness will be providing members access to over 800 challenging workouts and over 6,000 exercise images and instructional videos accessible on the web and mobile devices. Members can easily follow plans and track workouts. “Early on we recognized how the web and mobile usage was changing the fitness industry. Since 2005 we have been focused on building first class fitness applications that are really focused on making workout training, fun, trackable and more accessible,” said Craig Schlossberg, co-founder of PumpOne. The flagship FitnessBuilder app is currently available on iOS, Android and the web for a monthly fee of $9.99/month and $59.99/year. Bally Total Fitness plans on making the service available to all members free of charge. The program has an early April 2013 planned rollout.

About PumpOne PumpOne is the pioneer in on-demand digital fitness with one of the largest exercise image & video libraries. PumpOne offers access to their content through their FitnessBuilder® and FitnessClass(TM) applications as well as private labeled solutions geared toward, trainers, gyms and corporate wellness programs.

About Bally Total Fitness With over 30 years of experience, Bally Total Fitness is among the most popular health club brands in America, operating 44 clubs in New York, New Jersey, California and Colorado.

Bally Total Fitness is the pioneer in designing and building world-class health clubs, so each facility is the result of decades of fitness experience. Bally clubs are designed to provide members with the tools to reach their fitness goals – from motivating Personal Training programs and innovative Group Exercise classes to inspiring facilities with team members dedicated to supporting its members’ individual needs at an affordable price.

SOURCE Bally Total Fitness

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ABC Financial Unveils New Software Features at IHRSA http://www.thelifeledger.com/2013/03/21/abc-financial-unveils-new-software-features-at-ihrsa-2/ http://www.thelifeledger.com/2013/03/21/abc-financial-unveils-new-software-features-at-ihrsa-2/#comments Thu, 21 Mar 2013 14:18:56 +0000 Cris Harshman http://www.thelifeledger.com/2013/03/21/abc-financial-unveils-new-software-features-at-ihrsa-2/ Continue reading ]]> ABC Financial Unveils New Software Features at IHRSA

PR Newswire — March 21, 2013

LITTLE ROCK, Ark., March 21, 2013 /PRNewswire/ — ABC Financial Services, the leading provider of software and billing in the Health and Fitness Industry, announced the release of new enhancements to its DataTrak software. ABC will demonstrate these features, for the first time, at the International Health, Racquet & Sportsclub Association (IHRSA) tradeshow in Las Vegas, March 19-21.

(Logo: http://photos.prnewswire.com/prnh/20121026/DA00942LOGO)

“Being the industry leader, we have the responsibility to continually enhance our software to give our clients the ability to maximize revenue and perform their job more efficiently. Our clients’ success continues to be our top priority,” said Steve Ayers, Chief Revenue Office at ABC Financial. “These enhancements further solidify our commitment to the health and fitness industry,” said Ayers.

Software updates on display will be:

1. MYiCLUBonline Mobile Membership Sales – With MYiCLUBonline, memberships can be sold anytime/anywhere. Using a tablet, a potential member can enter their address or pick a spot on a map to locate the closest facility. Once they choose from membership plans available, the new member can enter basic data billing information and select additional add-ons. They can review their information and sign the contract by using only their finger. New members can easily comment on social media about your club, enroll in MYiCLUBonline and book an orientation session. 2. Capture Point of Sale Signatures Electronically in DataTrak – Using a completely paperless procedure, signatures can be electronically captured for credit card purchases, club account charges and pre-pays. Signatures are stored on the receipt and can be accessed, re-printed or emailed anytime. About ABC Financial Launched in 1981, ABC Financial has revolutionized software and payment processing for the health and fitness industry. Headquartered in the Little Rock, Ark. area, ABC Financial serves approximately 4,200 clubs with approximately two million members throughout the United States, Canada and Puerto Rico. The company’s innovative club management software, DataTrak, is the most complete web-based software in the health and fitness industry.

CONTACT: Steve Ayers Chief Revenue Officer, ABC Financial 501-515-5066 steve.ayers@abcfinancial.com

SOURCE ABC Financial

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NuStep Introduces the T4r Recumbent Cross Trainer http://www.thelifeledger.com/2013/03/21/nustep-introduces-the-t4r-recumbent-cross-trainer/ http://www.thelifeledger.com/2013/03/21/nustep-introduces-the-t4r-recumbent-cross-trainer/#comments Thu, 21 Mar 2013 14:00:14 +0000 Cris Harshman http://www.thelifeledger.com/2013/03/21/nustep-introduces-the-t4r-recumbent-cross-trainer/ Continue reading ]]> NuStep Introduces the T4r Recumbent Cross Trainer

Newest fitness innovation based on customer feedback, developed for virtually all ability levels

PR Newswire — March 21, 2013

ANN ARBOR, Mich., March 21, 2013 /PRNewswire/ — NuStep, Inc., a brand well known for its life-transforming exercise technology for multiple age and user groups, has announced today the launch of its latest recumbent cross trainer exercise machine: the NuStep T4r. Developed by a team of exercise physiologists and ergonomic specialists, the T4r is based on user and health care provider feedback in an effort to deliver the benefits of inclusive exercise to even more people.

To view the multimedia assets associated with this release, please click http://www.prnewswire.com/news-releases/nustep-introduces-the-t4r-recumbent-cross-trainer-199233351.html

The T4r provides safe and outcomes-based exercise for virtually all ability levels – including those with chronic conditions, in rehabilitation, or desiring preventative health and wellness to get the most out of life. The T4r engages users to build strength, gain independence and feel invigorated. This inclusive fitness philosophy is at the heart of NuStep’s mission and allows virtually all to benefit from their line of recumbent cross trainers, no matter their age group, fitness ability level or condition.

“I’ve faced several challenges in my life, but nothing more difficult than finding an exercise regimen that would help me achieve a healthier life,” said O’Neal Hampton, Season 9 contestant of NBC’s The Biggest Loser. “I weighed 389 pounds and had severe orthopedic issues that made conventional exercise – and even climbing stairs – practically impossible. I knew something had to change, but I didn’t know how to make it happen.”

While competing on The Biggest Loser, Hampton used NuStep to lose 159 pounds and regained the confidence he needed to embark on a journey toward a healthier lifestyle. After the show ended, Hampton had double knee replacement surgery and used the NuStep as part of his recovery process.

“I’m here today because of the inclusive exercise – and more importantly, the belief in myself – that NuStep gave me to take command of my health and transform my life,” said Hampton. “Even now that the show’s over, I use the T4r every day to continue my journey toward health and wellness.”

The T4r recumbent cross trainer delivers a remarkable combination of smooth motion, intuitiveness and accessibility. It combines lower extremity and upper body motion for a full-body workout in a safe, but also very effective way. The machine enables users to use their natural body movements that results in a smooth motion with minimal impact, that’s easy on the joints. A sturdy grab ring for support and safety, a comfortable 360-degree adjustable seat, easy arm adjustments, comfortable handgrips and extra supportive pedals are just a few of the exciting new features.

“Achieving and maintaining health and wellness is a life-long pursuit, and we want to be there every step of the way for the people we serve,” said Steve Sarns, vice president of sales and marketing, NuStep. “At NuStep, we’re dedicated to creating life-transforming all-in-one recumbent cross trainers that provide safe and effective inclusive exercise for virtually all ability levels. The T4r represents our commitment to integrating user feedback, so that people like O’Neal can experience the same feeling of empowerment that transformative exercise provides.”

To coincide with the launch of its newest invention, NuStep has also completely reinvented its website, making it more informative and offering more relevant health and wellness content for visitors. NuStep invites everyone to visit the new website to learn more about the T4r and the NuStep family of products at www.NuStep.com.

About NuStep, Inc. NuStep, Inc. designs and manufactures their recumbent cross trainers in Ann Arbor, Mich. Developed by exercise physiologists and ergonomic specialists, the T4r, T5 and T5xr Recumbent Cross Trainers – along with a full line of accessories – make exercise possible for users of virtually any fitness level or health condition. The company’s products are used at thousands of homes, fitness, wellness and rehabilitation centers worldwide, including The University of Michigan and the Duke Center for Living. For more information about NuStep, Inc. call 800-322-2209 or visit www.nustep.com.

For press inquiries, please contact: Sonia Shrank NuStep, Inc. 800-322-2209 ext. 1875 soniashrank@nustep.com

Brian Roy Edelman 212-277-3789 Brian.Roy@edelman.com

SOURCE NuStep, Inc.

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Please Join Feeding America, The Academy Of Nutrition And Dietetics, USDA’s MyPlate, And Television Personality And Fitness Enthusiast Samantha Harris For A Twitter Chat http://www.thelifeledger.com/2013/03/21/please-join-feeding-america-the-academy-of-nutrition-and-dietetics-usdas-myplate-and-television-personality-and-fitness-enthusiast-samantha-harris-for-a-twitter-chat/ http://www.thelifeledger.com/2013/03/21/please-join-feeding-america-the-academy-of-nutrition-and-dietetics-usdas-myplate-and-television-personality-and-fitness-enthusiast-samantha-harris-for-a-twitter-chat/#comments Thu, 21 Mar 2013 13:01:08 +0000 Cris Harshman http://www.thelifeledger.com/2013/03/21/please-join-feeding-america-the-academy-of-nutrition-and-dietetics-usdas-myplate-and-television-personality-and-fitness-enthusiast-samantha-harris-for-a-twitter-chat/ Continue reading ]]> Please Join Feeding America, The Academy Of Nutrition And Dietetics, USDA’s MyPlate, And Television Personality And Fitness Enthusiast Samantha Harris For A Twitter Chat

PR Newswire — March 21, 2013

CHICAGO, March 21, 2013 /PRNewswire-USNewswire/ –

WHEN: Thursday, March 21, 2013 12:00-1:00PM CST *Follow the Twitter Chat by using the hash tag #BetterHealth

WHAT: This March, Feeding America, the nation’s largest domestic hunger-relief organization, is recognizing National Nutrition Month®, an education campaign sponsored annually by the Academy of Nutrition and Dietetics, in honor of the 1 in 6 Americans that lack access, at times, to enough food for an active, healthy life.

To highlight the nutrition and overall health efforts of Feeding America, we are hosting a #BetterHealth Twitter Chat with health partners from across industries. Join the chat to learn about and advocate for programs and policies that aim to alleviate the nutrition challenges faced by the more than 50 million Americans struggling with hunger.

Panelists include Kristi King, spokesperson for the Academy of Nutrition and Dietetics, Elaine McLaughlin of MyPlate, the USDA’s Center for Nutrition Policy and Promotion, and Samantha Harris, television personality, fitness enthusiast, and Feeding America Entertainment Council member.

WHY: Feeding America strives to provide those facing hunger not only with enough food to fill them up, but also the accessibility to healthful, nourishing foods. Feeding America endeavors to provide our clients with Foods to Encourage, such as fruits and vegetables, protein, whole grains and low-fat dairy. These foods are emphasized in the 2010 USDA Dietary Guidelines, but they are often out of reach for many of the families we serve.

The Feeding America network is committed to helping food insecure families get the healthy food they need to “Eat Right, Your Way, Every Day”, the theme of this year’s National Nutrition Month®.

WHO:

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